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Following its recent acquisition of Manus AI, Meta has begun integrating the autonomous AI agent technology into its Ads ...
Meta is embedding Manus AI into Ads Manager, giving advertisers built-in AI tools to streamline reporting, research, and campaign optimization.
Meta has begun integrating the autonomous Manus AI into Meta Ads Manager, giving advertisers direct access to built-in AI ...
The feature is available to all Meta advertisers via the Tools menu in Ads Manager, though Meta is actively promoting ...
Meta has updated its Reminder Ad offerings on Instagram via the Marketing API, giving marketers who are creating Reminder Ads in third-party apps the same functionality previously available in Meta ...
If you’re a small business owner looking to maximize your marketing budget, here’s a tip. Meta holds the second-largest share of the digital ads market, and its all-in-one Meta Ads Manager tool can ...
Meta CEO Mark Zuckerberg recently confirmed that the U.S. tech giant will add premium plans to its recently launched AI assistant – the Meta AI app. In an interview with Stratechery, the 40-year-old ...
When Taylor Swift and Travis Kelce made it official last month with a joint post on Instagram, brands hopped on the announcement like it was the last train leaving engagement station. Within 24 hours, ...
Innovid, the independent software platform for the creation, delivery, measurement and optimisation of advertising, is one of the first ad tech partners to build on Meta’s newly released Threads API.